I joined Pendo to lead design for their newest growth initiative, Pendo Adopt.
Pendo Adopt allows customers to retain institutional knowledge and better track software adoption for their organization.
For example: Amazon is able to build guides on top of Greenhouse, a product they do not own or operate. Then, they can segment guides and view usage data for their employees just like traditional Pendo is used to analyze their customers.
When Adopt originally debuted, it was possible to white label the software to be resold by software partners.
Sold through an OEM model, Adopt's revenue was dependent on the ability for our customers to easily sell our solution to their customers.
ARR + Number of Partners. Additionally, we sought to enable Partner’s to offset their Pendo cost through Adopt’s revenue stream.
The Mighty Team